UW Research

Center of Sales and Marketing Strategy



The purpose of the Center for Sales and Marketing Strategy is to align important sales and marketing problems with academic research and analysis techniques. This results in strategies that measurably improve business performance, and furthers the creation and dissemination of sales and marketing knowledge.

Core Services Offered

Research, workshops, and internships

Reporting Structure

Dean, Foster School of Business

Related UW Entities

Foster Business School

External Partners

Foster School of Business, Executive Advisory Board