University Marketing & Communications

November 30, 2009

Redesign highlights

By Gina Hills

The redesign of the UW home page is part of a multiyear Reputation Building Initiative. The goal of RBI is “to reach our many audiences and enhance their appreciation for the UW’s essential value in the state, region and beyond.”

The new home page will give us better and more powerful ways to showcase the many amazing things that happen at the UW and will make it easier for people to find their way around the vast UW Web. Highlights of our new home page, coming in 2010, include:

  • More modern, interactive design
  • New user-based navigation; the most relevant links for user groups (for example: future students, faculty and staff) will be easier to find
  • Standardized top-of-the-page navigation will be made available for use throughout the UW Web (search, directories, maps, MyUW, UW home, etc. )
  • Social networking links will be easier to find and use