University Marketing & Communications

April 29, 2013

Good things come in threes

By Katherine Turner

With photo essays and events, look for variety in angle-of-view (or field-of-view) coverage. A good collection will include an establishing, medium, and close-up shot.

Establishing shots are wide angle views that give a sense of place.
Medium shots usually show a group of people, or full-length view of a person.
Close-up shots are of the supporting details.

Having all three will enhance a sense of “being there” and add visual interest to the series as a whole.

This is a great example of an establishing shot from ASUW’s annual Brick Dance at HuskyFest:


And a medium:


And a detail: