University Marketing & Communications

November 13, 2013

Improve your site’s readability

Quick tips on making your site more reader-friendly

November 7, 2013

How to get your story picked up by the media

Learn from journalists on how to boost your chances of getting your story covered.

November 5, 2013

How to pick which social networks to use

Make sure new social media channels match your strategy before committing.

October 31, 2013

Advantages of Twitter vs. Facebook

Customize your message to the right social media channel.

October 23, 2013

Make that tweet sing!

Find some tweet inspiration with HubSpot.

October 8, 2013

Was that a Kia commercial?

Learn who uses the beautiful UW campus backdrop for their film and television videos.

October 3, 2013

New ‘Page Insights’ from Facebook

Preview Facebook’s Page Insights update, now available to some admins.

Avoiding social media blunders

Keeping social media blunders at a minimum.

September 16, 2013

Reasons to consider Google Plus

If you’re anything like most marketers who have social media marketing on your plate, you regularly struggle with whether to chase after the latest shiny new toy.

September 12, 2013

Digital video ads beat TV on engagement metrics

A new report suggests that digital video advertising is surpassing TV on engagement metrics, primarily due to the ability to target select audiences.

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