The UW Marketing Department has created a wide range of tools to help communications and marketing professionals across campus do their jobs. We welcome your feedback and invite you to check back often for new tools built for special events, campaigns, promotions, etc.
Here is a quick rundown of tools that are currently available:
Generic planned giving ads (for both print and online) that you can use as is or customize.
Templates for do-it-yourself e-mail signatures and e-stationery, as well as e-mail best practices and instructions for an e-newsletter signup widget you can post on your Web pages.
Instructions for inviting and accommodating the president and a checkout tool for banners and displays.
Logos and color palettes
In addition to the actual color palettes, find a link to the University Logo Art Pack and Department Logo Ordering System.
Photo databases and photo release forms.
Basic information to get you started with blogs, Facebook, Flickr, LinkedIn, Twitter and video (YouTube, iTunesU)
Customize your own fact sheets, do-it-yourself e-mail signatures and e-stationery, Web header-footer wizard, branded PowerPoint templates, UW WordPress theme.
UW fact sheets
The current lineup includes FAQs about the UW; Affordability and Access; Impacts of the UW; Spotlight on Global Citizens, Healthy Lives, Innovation and Sustainability; Tuition 101; What is a college education worth; Committed to Efficiency.
Order viewbooks, plus a toolkit for PDFs of the Viewbook’s spotlight categories.
Header-Footer Wizard; online giving form; UW Alert banner; Web color palette; UW WordPress theme.