Logos/Colors
The Marketing Roundtable on July 15, 2008, approved an updated University Graphic Identity System as proposed by the Logos/Colors Council. The recommendations now go to the Executive Advisory Committee for final approval. See the recommendations > (UW Net ID required to view)
Reputation Building Initiative
To University of Washington is currently undertaking this comprehensive initiative to bring a clearer sense of the UW's identity. Strategy, messaging and architecture development are slated for spring/summer 2008. Learn more >
(UW Net ID required to view)
About UW Marketing
UW Marketing, led by Tricia Thompson, was established in May 2006 to build awareness of and enhance the reputation of the University of Washington and Campaign UW: Creating Futures through strategic marketing and communications initiatives. Through its three core areas — Creative Services, Strategic Communications and Events — UW Marketing supports the offices of Development & Alumni Relations and External Affairs by producing effective publications, Web site development, advertising, events, donor recognition and other strategic initiatives.
Extended Structure
• UW Marketing Roundtable
• Executive Advisory Group
• Volunteer Advisers
Contact
Tricia Thompson
Assistant Vice President
tt3@u.washington.edu | 206-616-7738
Eva Dankanics
Assistant to the Assistant Vice President
evad@u.washington.edu | 206-616-6851
Shannon Kelly
Director, Events
shannonk@u.washington.edu | 206-616-0348
Cheryl Nations
Director, Creative Services
cnations@u.washington.edu | 206-221-7041
Key Nuttall
Director, Strategy & New Media
keyn@u.washington.edu | 206-685-6410
Sarah Shanahan
Assistant Director, Finance and Operations
sshanaha@u.washington.edu | 206-685-0224