UW News

Jim Krieger


July 8, 2022

Sweetened beverage taxes produce net economic benefits for lower-income communities

Bottles and cans of soda on store shelves

New research led by University of Washington professors James Krieger and Melissa Knox found that sweetened beverage taxes redistributed dollars from higher- to lower-income households.


October 28, 2021

Countermarketing based on anti-smoking campaigns reduces buying of sugary ‘fruit’ drinks for children

spoonful of sugar with raspberry on top

Public health messages such as in the image below — designed to reduce parents’ purchases of sugar-sweetened beverages marketed as fruit drinks for children — convinced a significant percentage of parents to avoid those drinks, according to a study by researchers at the University of Washington and the University of Pennsylvania. The UW-led study set…