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| Spring 2026 Course Offerings

Spring Quarter 2026 Course Offerings

MARKETING
(FOSTER SCHOOL OF BUSINESS )
Enrollment and status (open/closed) were accurate when this page was created (12:03 am February 12, 2026) but may have changed since then. For current enrollment and status, check the Enrollment Summary. (UW NetID required.)
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**ALL SECTIONS OF ALL MKTG CLASSES - ATTENDANCE DURING THE FIRST WEEK OF THE QUARTER IS REQ'D OR STDNTS MAY BE DROPPED IF CLASS IS OVERSUBSCRIBED 

Enrl        Sect                                                                                             Crs
Restr   SLN  ID Cred    Meeting Times                                              Status Enrl/Lim   Grades  Fee Other
 ?       ?       ?           ?                                                     ?       ?         ?      ?    ?

MKTG   301  MARKETING CONCEPTSPrerequisites (cancellation in effect)
Restr  17095 A  4       MW     130-320                                             Open      0/  80                      
                        NO ADD CODES; NO OVERLOADS.                                 
                        REGISTRATION OPEN FOR AVAILABLE                             
                        SPACE THROUGH FIRST WEEK OF                                 
                        QUARTER. DROP CODES ARE AVAILABLE                           
                        THROUGH UNDERGRADUATE PROGRAM                               
                        OFFICE, DEM 202.                                            
Restr  17096 B  4       TTh    130-320                                             Open      0/  80                      
                        NO ADD CODES; NO OVERLOADS.                                 
                        REGISTRATION OPEN FOR AVAILABLE                             
                        SPACE THROUGH FIRST WEEK OF                                 
                        QUARTER. DROP CODES ARE AVAILABLE                           
                        THROUGH UNDERGRADUATE PROGRAM                               
                        OFFICE, DEM 202.                                            
Restr  17097 C  4       MW     330-520                                             Open      0/  80                      
                        NO ADD CODES; NO OVERLOADS.                                 
                        REGISTRATION OPEN FOR AVAILABLE                             
                        SPACE THROUGH FIRST WEEK OF                                 
                        QUARTER. DROP CODES ARE AVAILABLE                           
                        THROUGH UNDERGRADUATE PROGRAM                               
                        OFFICE, DEM 202.

MKTG   305  MRKTG SALES ESSNTLS 
       17098 A  5       MW     130-250                                             Open      0/ 130                B     
                        NOT DESIGNED FOR STUDENTS APPLYING                          
                        OR ADMITTED TO THE FOSTER SCHOOL OF                         
                                                                                    
                        BUSINESS MAJOR. NO ADD CODES;NO                             
                                                                                    
                        OVERLOADS. REGISTRATION OPEN FOR                            
                                                                                    
                        AVAILABLE SPACE THROUGH THE FIRST                           
                        WEEK OF THE QUARTER.                                        
       17099 B  5       MW     830-950                                             Open      0/ 130                B     
                        NOT DESIGNED FOR                                            
                        STUDENTS APPLYING TO THE FOSTER                             
                        SCHOOL.                                                     
                        ***                                                         
                        NO ADD CODES; NO OVERLOADS.                                 
                        NO LATE ADDS.                                               
                        REGISTRATION OPEN FOR AVAILABLE                             
                        SPACE THROUGH FIRST WEEK OF                                 
                        QUARTER.                                                    
                        ****                                                        
                        OFFERED VIA HYBRID LEARNING:                                
                        1. ONLINE SYNCHRONOUS LECTURE                               
                        TYPICALLY ON WEDNESDAYS;                                    
                        ONLINE ASYNCHRONOUS LECTURE                                 
                        TYPICALLY ON MONDAYS.                                       
                        2.                                                          
                        IN-PERSON CLASS- 4/8; CLASS TIME                            
                        IN-PERSON EXAM- 4/29; CLASS TIME                            
                        IN-PERSON EXAM- 6/03; CLASS TIME

MKTG   315  BUS PERS BRND & ATHL
Restr  17100 A  4       T      130-320                                             Open      0/  25                %     
                        "BUSINESS OF SPORTS: CAPITALIZING                           
                        ON NIL IN COLLEGIATE                                        
                        SPORTS"                                                     
                        COURSE WILL SATISFY A MARKETING                             
                        ELECTIVE                                                    
                        NO ADD CODES;NO OVERLOADS.                                  
                        REGISTRATION OPEN FOR AVAILABLE                             
                        SPACE THROUGH THE FIRST WEEK OF THE                         
                        QUARTER.

MKTG   335  PRIN OF SELLINGPrerequisites (cancellation in effect)
Restr  17101 A  4       MW     1030-1220                                           Open      0/  50                      
                        NO ADD CODES; NO OVERLOADS.                                 
                        REGISTRATION OPEN FOR AVAILABLE                             
                        SPACE THROUGH FIRST WEEK OF                                 
                        QUARTER.

MKTG   370  RETAILINGPrerequisites (cancellation in effect)
Restr  17102 A  4       MW     1030-1220                                           Open      0/  60                      
                        NO ADD CODES; NO OVERLOADS.                                 
                        REGISTRATION OPEN FOR AVAILABLE                             
                        SPACE THROUGH FIRST WEEK OF                                 
                        QUARTER.

MKTG   411  BUS-TO-BUS MKTGPrerequisites (cancellation in effect)
Restr  17103 A  4       MW     130-320                                             Open      0/  45                      
                        NO ADD CODES, NO OVERLOADS                                  
                        REGISTRATION AVAILABLE THROUGH THE                          
                        FIRST WEEK OF THE QUARTER.

MKTG   430  SALES FORCE MGMTPrerequisites (cancellation in effect)
Restr  17104 A  4       TTh    130-320                                             Open      0/  55                      
                        NO ADD CODES; NO OVERLOADS.                                 
                        REGISTRATION OPEN FOR AVAILABLE                             
                        SPACE THROUGH FIRST WEEK OF                                 
                        QUARTER.

MKTG   450  CONSUMER BEHAVIORPrerequisites (cancellation in effect)
Restr  17105 A  4       TTh    830-1020                                            Open      0/  55                      
                        NO ADD CODES; NO OVERLOADS.                                 
                        REGISTRATION OPEN FOR AVAILABLE                             
                        SPACE THROUGH FIRST WEEK OF                                 
                        QUARTER.                                                    
Restr  17106 B  4       TTh    1030-1220                                           Open      0/  55                      
                        NO ADD CODES, NO OVERLOADS

MKTG   455  ENTREPRENEUR MKTGPrerequisites
Restr  17107 A  4       TTh    1030-1220                                           Open      0/  45                J     
                        NO ADD CODES, NO OVERLOADS

MKTG   456  ADVERTISINGPrerequisites (cancellation in effect)
Restr  17108 A  4       MW     130-320                                             Open      0/  45                      
                        NO ADD CODES, NO OVERLOADS

MKTG   460  CONSUMER INSIGHTSPrerequisites (cancellation in effect)
Restr  17109 A  4       TTh    130-320                                             Open      0/  55                      
                        NO ADD CODES; NO OVERLOADS.                                 
                                                                                    
                                                                                    
                                                                                    
                                                                                    
                        REGISTRATION OPEN FOR AVAILABLE                             
                                                                                    
                                                                                    
                                                                                    
                                                                                    
                        SPACE THROUGH FIRST WEEK OF                                 
                                                                                    
                                                                                    
                                                                                    
                                                                                    
                        QUARTER.

MKTG   462  CUST ANALYTICSPrerequisites (cancellation in effect)
Restr  17111 A  4       MW     830-1020                                            Open      0/  55                      
                        NO ADD CODES; NO OVERLOADS.                                 
                        REGISTRATION OPEN FOR AVAILABLE                             
                        SPACE THROUGH FIRST WEEK OF                                 
                        QUARTER.

MKTG   468  PRICE STRAT & ANALYTPrerequisites
Restr  17112 A  4       MW     130-320                                             Open      0/  55                      
                        NO ADD CODES, NO OVERLOADS

MKTG   490  SPC TPCS A ISS MKTG Prerequisites (cancellation in effect)
Restr  17113 A  4       MW     330-520                                             Open      0/  50                      
                        BUSINESS APPLICATIONS OF                                    
                        GENERATIVE AI AND LARGE LANGUAGE                            
                        MODELS                                                      
                        COURSE APPROVED FOR MARKETING MAJOR                         
                        ELECTIVE

MKTG   496  MKTG PRACTICUMPrerequisites
      >17114 A  4       MW     830-1020                                                      0/  65                      
                        PRACTICUM FOR SALES PROGRAM                                 
                        STUDENTS.  TO TAKE THIS CLASS,                              
                        YOU MUST HAVE SUBMITTED YOUR                                
                        APPLICATION TO THE SALES PROGRAM                            
                        (458 PCAR) AND BEEN ACCEPTED.                               
                        FOR INFORMATION REGARDING THE                               
                        SALES PROGRAM, EMAIL                                        
                                                                                    
                        SALESPRG@U.WASHINGTON.EDU OR SEE                            
                        HTTP://FOSTER.UW.EDU/ACADEMICS/CE                           
                        RTIFICATES-AND-MINORS/SALES-                                
                        CERTIFICATE-PROGRAM/                                        
      >17115 B  4       MW     130-320                                                       0/  65                      
                        PRACTICUM FOR SALES PROGRAM                                 
                        STUDENTS.  TO TAKE THIS CLASS,                              
                        YOU MUST HAVE SUBMITTED YOUR                                
                        APPLICATION TO THE SALES PROGRAM                            
                        (458 PCAR) AND BEEN ACCEPTED.                               
                        FOR INFORMATION REGARDING THE                               
                        SALES PROGRAM, EMAIL                                        
                                                                                    
                        SALESPRG@U.WASHINGTON.EDU OR SEE                            
                        HTTP://FOSTER.UW.EDU/ACADEMICS/CE                           
                        RTIFICATES-AND-MINORS/SALES-                                
                        CERTIFICATE-PROGRAM/                                        
      >17116 C  4       TTh    330-520                                                       0/  65                      
                        PRACTICUM FOR SALES PROGRAM                                 
                        STUDENTS.  TO TAKE THIS CLASS,                              
                        YOU MUST HAVE SUBMITTED YOUR                                
                        APPLICATION TO THE SALES PROGRAM                            
                        (458 PCAR) AND BEEN ACCEPTED.                               
                        FOR INFORMATION REGARDING THE                               
                        SALES PROGRAM, EMAIL                                        
                        SALESPRG@U.WASHINGTON.EDU OR SEE                            
                        HTTP://FOSTER.UW.EDU/ACADEMICS/CE                           
                        RTIFICATES-AND-MINORS/SALES-                                
                        CERTIFICATE-PROGRAM/

MKTG   499  UNDERGRAD RESEARCHPrerequisites (cancellation in effect)
 IS   >17117 A  1-6     to be arranged                                                       0/  30                      
                        INSTRUCTOR ID REQUIRED.

MKTG   501  MKTG MGT
      >17118 A  4       MW     750-930P                                                      0/  60                J     
                        CORE CLASS - FOSTER MBA STUDENTS                            
                        ONLY                                                        
      >17119 B  4       MW     750-930P                                                      0/  60                J     
                        CORE CLASS - FOSTER MBA STUDENTS                            
                        ONLY

MKTG   511  BUS-TO-BUS MKTG
      >17122 A  4       MW     1030-1220                                                     0/  45                J     
                        *                                                           
                        *                                                           
                        *                                                           
                        CONTACT MBAREGIS@UW.EDU FOR                                 
                        REGISTRATION INFORMATION.                                   
      >17123 B  4       MW     1030-1220                                                     0/  45                J     
                        *                                                           
                        *                                                           
                        *                                                           
                        CONTACT MBAREGIS@UW.EDU FOR                                 
                        REGISTRATION INFORMATION.

MKTG   531  PROD MGMT
Restr  21170 A  2       to be arranged                                             Open      0/  76                B

MKTG   535  ANLYTCS CONSULT LAB 
      >17124 A  4       MW     130-320                                                       0/  14                J     
                        *                                                           
                        *                                                           
                        *                                                           
                        CONTACT MBAREGIS@UW.EDU FOR                                 
                        REGISTRATION INFORMATION.                                   
      >17125 B  4       MW     130-320                                                       0/  15                J     
                        *                                                           
                        *                                                           
                        *                                                           
                        CONTACT MBAREGIS@UW.EDU FOR                                 
                        REGISTRATION INFORMATION.

MKTG   556  ADVTG & PROM MGMT
      >17126 A  4       M      600-930P                                                      0/  45                J     
                        *                                                           
                        *                                                           
                        *                                                           
                        CONTACT MBAREGIS@UW.EDU FOR                                 
                        REGISTRATION INFORMATION.                                   
      >17127 B  4       M      600-930P                                                      0/  45                J     
                        *                                                           
                        *                                                           
                        *                                                           
                        CONTACT MBAREGIS@UW.EDU FOR                                 
                        REGISTRATION INFORMATION.

MKTG   560  CONSUMER INSIGHTS
      >17128 A  4       TTh    1030-1220                                                     0/  45                J     
                        *                                                           
                        *                                                           
                        *                                                           
                        CONTACT MBAREGIS@UW.EDU FOR                                 
                        REGISTRATION INFORMATION.                                   
      >17129 B  4       TTh    1030-1220                                                     0/  45                J     
                        *                                                           
                        *                                                           
                        *                                                           
                        CONTACT MBAREGIS@UW.EDU FOR                                 
                        REGISTRATION INFORMATION.

MKTG   565  BUS APPS OF LLMS
      >21305 A  4       W      600-930P                                                      0/  45                %J    
                        *                                                           
                        *                                                           
                        *                                                           
                        CONTACT MBAREGIS@UW.EDU FOR                                 
                        REGISTRATION INFORMATION.                                   
      >21306 B  4       W      600-930P                                                      0/  45                %J    
                        *                                                           
                        *                                                           
                        *                                                           
                        CONTACT MBAREGIS@UW.EDU FOR                                 
                        REGISTRATION INFORMATION.

MKTG   568  PRICE STRAT ANALYTCSPrerequisites
      >17132 A  4       MW     330-520                                                       0/  45                J     
                        *                                                           
                        *                                                           
                        *                                                           
                        CONTACT MBAREGIS@UW.EDU FOR                                 
                        REGISTRATION INFORMATION.                                   
      >17133 B  4       MW     330-520                                                       0/  45                J     
                        *                                                           
                        *                                                           
                        *                                                           
                        CONTACT MBAREGIS@UW.EDU FOR                                 
                        REGISTRATION INFORMATION.

MKTG   576  DIGITAL MKTG STRAT
       17134 H  2       to be arranged                                             Closed    0/   0                %B    
                        HYBRID MBA STUDENTS ONLY

MKTG   579  SPEC TOPICS IN MKTG 
      >17135 A  2       W      600-930P                                                      0/  45                J     
                        *                                                           
                        COURSE TITLE: CULTURE DRIVEN SALES                          
                        AND GO TO MARKET STRATEGY                                   
                        CONTACT MBAREGIS@UW.EDU FOR                                 
                        REGISTRATION INFORMATION.                                   
                        THIS IS A 2-CREDIT COURSE.                                  
      >17136 B  2       W      600-930P                                                      0/  45                J     
                        *                                                           
                        COURSE TITLE: CULTURE DRIVEN SALES                          
                        AND GO TO MARKET STRATEGY                                   
                        CONTACT MBAREGIS@UW.EDU FOR                                 
                        REGISTRATION INFORMATION.                                   
                        THIS IS A 2-CREDIT COURSE.                                  
      >17137 C  4       F      130-520                                                       0/  30                      
                        GEMBA STUDENTS ONLY                                         
      >21443 D  4       MW     130-320                                                       0/   1                J     
                        COURSE TITLE: ANALYTICS CONSULTING                          
                        LAB. GEMBA STUDENT ONLY.

MKTG   591  SCIAL INFLUNCE BEHAV
       17138 A  4       W      1000-1250                                           Open      0/  15                      
                        DOCTORAL SEMINAR.

MKTG   595  DYNAMC CHOICE MODLS 
       17139 A  4       to be arranged                                             Open      0/  15                      
                        DOCTORAL SEMINAR

MKTG   600  INDEPNDNT STDY/RSCH 
 IS   >17140 A  1-10    to be arranged                                                       0/  15                J     
                        INSTR I.D. CODE FROM INSTR REQUIRED                         
                        FOR REGISTRATION.                                           
                        MEETING TIMES ARE DETERMINED BY                             
                        FACULTY INSTRUCTOR.                                         
 IS   >17141 B  1-10    to be arranged                                                       0/  15                J     
                        INSTR I.D. CODE FROM INSTR REQUIRED                         
                        FOR REGISTRATION.                                           
                        MEETING TIMES ARE DETERMINED BY                             
                        FACULTY INSTRUCTOR.