Detailed course offerings (Time Schedule) are available for
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B BUS 201 Introduction to Business (5)
Provides an overview of the entire business function. Topics may include entrepreneurship, leadership, marketing management, financial management, and technology and innovation.
B BUS 210 Principles of Financial Accounting (5)
Preparation and use of accounting reports with primary focus on uses of accounting for external reporting. Understand financial statements and prepare statements that accurately present to external entities corporate financial position, operating results, cash flows, and financial strength.
B BUS 211 Principles of Managerial Accounting (5)
Uses accounting information for business planning and control purposes. Focuses on internal use of accounting information and topics include cost behavior, product costing, budgeting, performance management, and responsibility accounting. Proficiency in identifying relevant information from operational and strategic decisions. Prerequisite: B BUS 210.
B BUS 215 Introduction to Business Statistics (5) QSR
Introduces descriptive statistics, probability concepts, and statistical inference emphasizing statistical applications useful in decision making and research in the social sciences. Topics include exploratory data analysis, correlation, sampling theory, estimation, hypothesis testing, and simple regression analysis. Concepts are illustrated through case problems in sociology, psychology, consumer economics, and business.
B BUS 300 Management of Organizations (4)
An introduction to management from a macro perspective. Includes leading management theories, recent case studies of world-class organizations, new research finding, and presentations by leading business executives. Co-requisite: B BSKL 300; may not be repeated.
B BUS 305 Managerial Communication (4)
Focuses on the importance of written and oral communication for managerial success. Involves hands-on individual and group experience in preparing business documents and delivering business presentations. Co-requisite: B BSKL 305.
B BUS 307 Business Writing (5)
Provides theoretical and practical approaches to being a better ethical writer to prepare students to be more successful in business or other organizations.
B BUS 310 Managerial Economics (5)
Applies economic principles and quantitative methods to improve managerial decision making. Topics covered include: demand analysis, cost analysis, forecasting, asset valuation, information economics, government regulation of business. Prerequisite: may not be repeated.
B BUS 320 Marketing Management (5)
Focuses on designing tools, concepts, and strategies for problem solving in marketing management. Prerequisite: may not be repeated.
B BUS 330 Information Management and Analysis (5)
Study of the methods of gathering, structuring, analyzing and applying information in business organizations. A survey of the changes in organizations resulting from new knowledge technologies provides a framework for intensive study of a variety of tools used to gather, structure, analyze or apply information. Prerequisite: may not be repeated.
B BUS 340 Operations and Project Management (5)
Examines service and manufacturing processes that deliver value to customers, introduces concepts and tools for critical analysis, emphasizes operating priorities (quality, cost, delivery, flexibility, social responsibility) an the underlying factors that support them. Prerequisite: minimum grade of 1.7 in B BUS 310; may not be repeated.
B BUS 350 Business Finance (5)
Focuses on understanding the sources, uses, costs, and control of funds in business organizations. Issues include the internal management of working capital, sources of capital, financing new ventures, capital budgeting, and financing the growth of businesses. Prerequisite: minimum grade of 1.7 in B BUS 310; may not be repeated.
B BUS 361 Intermediate Accounting I (5)
Examines the accounting framework and principles used to determine the income and the financial position of a firm. Develops a conceptual and applied understanding of the preparation of financial statements and processing of transactions related to the current asset accounts. Prerequisite: may not be repeated.
B BUS 362 Intermediate Accounting II (5)
Analyzes current accounting theory and practices used in preparing and presenting financial statements. Focuses on the accounting treatment of transactions concerning investments; operational assets; and current and long-term liabilities. Prerequisite: minimum grade of 1.7 in B BUS 361; may not be repeated.
B BUS 363 Intermediate Accounting III (5)
Analyzes current accounting theory and practices used in preparing and presenting financial statements. Focuses on the accounting treatment of transactions that apply to stockholders' equity; income taxes; accounting changes and error corrections; retirement plans; and the statement of cash flows. Prerequisite: minimum grade of 1.7 B BUS 362; may not be repeated.
B BUS 373 Cost Accounting (5)
Examines the use of accounting and operational data for internal planning and control purposes. Focus includes job-order and process costing, activity based budgeting, profit planning, responsibility accounting, standard costing and variance analysis, transfer pricing and performance evaluation systems. Prerequisite: minimum grade of 1.7 in B BUS 361; may not be repeated.
B BUS 401 Work Motivation and Performance (5)
Provides students with an understanding of the factors influencing individual motivation and performance in work environments. Includes employee attitudes and personality, goal setting and reward systems, communications, power, and conflict management, job design, and organizational culture and change.
B BUS 402 Managing Work Teams (5)
Provides students with an understanding of the factors influencing team effectiveness in work environments. Includes team process, decision making, conflict resolution, team creativity, external dynamics, and emerging issues in managing teams.
B BUS 411 Auditing Theory and Practice (5)
Provides intensive exposure to the attestation functions in accounting, including provisions of the Sarbanes-Oxley legislation. Analyzes the environment, process, and report of the public auditor. Discusses theory and practice related to the auditing environment, including general audit technology, programmatic applications and reporting obligations. Prerequisite: minimum grade of 1.7 in B BUS 362; may not be repeated.
B BUS 412 Advanced Business Law (5)
In-depth study of legal resolutions including courts, alternative dispute resolution and ethics; creditors' rights and bankruptcy; agency and employment; corporations and securities; small business and owners limited liabilities; and government regulation of business. Prerequisite: minimum grade of 2.0 in B CUSP 202.
B BUS 421 Consumer Marketing (5)
Examines the process by which consumer goods and services are brought to the market. Analyzing existing markets to identify problems and opportunities, developing and modifying products, establishing and managing distribution, setting prices and undertaking promotional efforts, especially advertising. Emphasizes mass marketing and end users. Prerequisite: minimum grade of 1.7 in B BUS 320.
B BUS 423 Market Intelligence (5)
Focuses on the major methodologies of marketing research. Deals with the entire research process, from problem definition, research design, questionnaire construction, and sample selection to data collection and analysis. Introduction to various standard and state-of-the-art data analyses techniques and software packages. Prerequisite: minimum grade of 1.7 in B BUS 320; may not be repeated.
B BUS 426 International Marketing (5-)
Integrated study of institutions, factors, and trends that have a bearing on global business operations and strategy. Utilizes lectures, research, case studies, guest speakers, and extensive practical application of modern marketing principles. Special emphasis on developing a marketing plan for the export of product or service. Prerequisite: minimum grade of 1.7 in B BUS 320.
B BUS 427 Entrepreneurial Marketing (5)
Explores how marketing and entrepreneurship affect and are affected by one another. Examines role of marketing in entrepreneurial ventures, and the role of entrepreneurship in marketing efforts for all firms. Prerequisite: minimum grade of 1.7 in B BUS 320.
B BUS 429 Special Topics in Marketing (5, max. 20)
Topics of current interest to faculty and students. Offered when allowed by faculty availability and sufficient student interest. Prerequisite: minimum grade of 1.7 in B BUS 320.
B BUS 431 Electronic Marketing (5)
Critically analyze new marketing models; study how firms can effectively leverage new technology and maximize long-term profits. Includes: web marketing strategy, e-commerce issues, channel issues, pricing models, advertising and promotion models and business plans. Prerequisite: minimum grade of 1.7 in B BUS 320.
B BUS 435 Accounting Information Systems (5)
Provides in-depth coverage of accounting information systems from the perspectives of accounting transition cycles. Examines systems processes, flowcharting and internal controls relevant to each transaction processing cycles. Discusses various technologies underlying accounting information systems, including stand-alone and integrated enterprise application. Prerequisite: minimum grade of 1.7 in B BUS 361; may not be repeated.
B BUS 438 Marketing Management Laboratory (5)
Capstone marketing course. Covers the development and implementation of tactical as well as the strategic aspects of marketing decisions. Integrates marketing concepts from other marketing classes to formulate coherent marketing decisions. Topics include multi-product, multi-market businesses, and challenges inherent in developing and implementing marketing decisions in a complex environment. Analysis of markets, businesses and competitive situations in order to make sound decisions. Prerequisite: minimum grade of 1.7 in B BUS 320; a minimum grade of 1.7 in either B BUS 421, B BUS 423, B BUS 424, B BUS 425, B BUS 426, B BUS 427, B BUS 429, or B BUS 431; may not be repeated.
B BUS 441 Business Project Management (5)
In-depth coverage of skills that prepare students for rules as business project leaders and team members. Topics include project selection, risk, definition, stakeholder analysis, communication plans, scheduling, software, resource allocation, monitoring, post-project assessment. Emphasis on critical thinking and analysis. Prerequisite: minimum grade of 1.7 in B BUS 340.
B BUS 443 Entrepreneurship Seminar (5)
Creates or works within a new venture. New venture situations include for-profit and non-profit companies and launching new products/services within existing companies. Develops a business plan. Offered: jointly with CSS 473.
B BUS 444 Product Development Lab (5)
Includes a technology project and product development within the dynamic of time-pressured competition. Focuses on systematically improving products to beat competition and win the customer. Topics include benchmarking, competitive intelligence, and managing small group product development. Offered: jointly with CSS 474.
B BUS 445 Merchandise Acquisition (5)
Examines retail companies' merchandise acquisition practices and financial structure. Includes retail inventory management, processes of planning, and negotiating for the buying merchandise, Includes participation in a buying simulation. Prerequisite: B BUS 300; may not be repeated.
B BUS 446 Strategic Retail Promotion (5)
Examines key driver, strategies, and methods necessary to succeed in retail applying advanced promotion methods to achieve competitive advantage through innovative approaches. Prerequisite: B BUS 300; B BUS 320; may not be repeated.
B BUS 447 Retail Operations and Supply Chain Management (5)
Examines the fundamental of operations management in a retail setting and the operations issues faced by firms in the retail environment including blend strategic and design decision. Prerequisite: B BUS 300; may not be repeated.
B BUS 448 Retail Technology and Leadership (5)
Provides exposure to new technologies in the retail industry and creates an understanding of how they can drive sales, increase efficiencies, and improve the customer experience, Includes a class project designed to integrate foundation of learning form the three previous retail course. Prerequisite: B BUS 300; B BUS 445; B BUS 446; B BUS 447; may not be repeated.
B BUS 449 Accounting Practices in Not-for-Profit Organizations (5)
Examines accounting and reporting practices in governments, universities, hospitals and charitable foundations. Focuses on fund accounting fundamentals, followed by a review of current challenges in budgeting, auditing, and reporting to multiple stakeholders. Prerequisite: minimum grade of 1.7 in B BUS 363.
B BUS 450 Federal Income Taxation (5)
Examines federal income tax principles that apply to gross incomes, deductions, property transactions and compensation. Equips students with the tolls to conduct basic tax research and planning. Focuses primarily on the taxation of individuals, with some exposure to corporate and partnership environments. Prerequisite: minimum grade of 1.7 in B BUS 361; may not be repeated.
B BUS 451 Financial Policy and Planning (5)
Emphasizes major current theories and practices in the field of financial management. Topics include financial ratio analysis; break-even analysis; cash, marketable securities, inventory, and accounts receivable management models; dividend policy; short-term and long-term financing decisions; and international finance. Prerequisite: minimum grade of 1.7 in B BUS 350; may not be repeated.
B BUS 453 Financial Institutions and Markets (5)
Role of banks and non-bank financial institutions in the financial system; asset choices of banks and non-bank financial institutions; problems in the management of financial institutions with emphasis on commercial banks. Prerequisite: minimum grade of 1.7 in B BUS 350; may not be repeated.
B BUS 454 Investments (5)
Introduction to the nature, problems, and process of evaluating particular securities and portfolio construction and administration. Special attention is directed to the risk and rate of return aspects of particular securities portfolios; and total wealth. Prerequisite: minimum grade of 1.7 in B BUS 350; may not be repeated.
B BUS 455 Futures and Options (5)
Introduction to the field of derivative securities, focusing in particular on futures, forwards, and options. Pays special attention to the use of derivative securities in the management of risk and the general principles underlying the pricing of derivative securities. Prerequisite: minimum grade of 1.7 in B BUS 454.
B BUS 456 Entrepreneurial Finance (5)
Examines financial challenges common to new ventures, and discusses each participate in the venture arena. Explores alternative sources of private equity for new ventures. Prerequisite: minimum grade of 1.7 in B BUS 350.
B BUS 459 Special Topic in Finance (5)
Study and research topics of current concern to faculty and to students pursuing the finance concentration. Prerequisite: minimum grade of 1.7 in B BUS 350.
B BUS 460 Sustainable Business (5)
Explores the critical challenges facing business when becoming more environmentally sustainable without forgoing traditional indicators of success. Topics involve elements of strategy, marketing, manufacturing and technology, finance, organization theory, and accounting and draw from current major concerns related to environment and sustainability, such as climate, toxins, and food.
B BUS 461 Business, Government, and Society (5)
Covers capitalism and its critics; corporate social responsibility and business ethics; government and politics; regulation business; stakeholders and interest groups; the role of technology and the future of business. Prerequisite: minimum grade of 1.7 in B BUS 300; B BSKL 300; minimum grade of 1.7 in B BUS 310.
B BUS 462 Negotiations and Conflict Management (5)
Explores creative, integrative approaches to conflict resolution. Bargaining games, role-plays, cases, issues in conflict management, interpersonal influence processes, ethical implications of bargaining problems and personal negotiating styles. Prerequisite: minimum grade of 1.7 in B BUS 300; B BSKL 300; minimum grade of 1.7 in B BUS 320.
B BUS 463 Advanced Financial Accounting (5)
Examines the reporting of earnings and changes in stockholder equity, consolidation of financial statements for subsidiaries, and accounting for foreign currency gains and losses. Evaluates current methods used to report accounting errors and the effects of changes in accounting principles. Prerequisite: minimum grade of 1.7 in B BUS 362.
B BUS 464 New Product Marketing (5)
Focuses on the process of New Product Marketing. Examines the contemporary practices of market development as it complements new product development. Emphasis given to understanding customer value, its measurement and relationship to new product design. Practical exposure through focused homework, student projects, and case studies. Prerequisite: minimum grade of 1.7 in B BUS 320.
B BUS 465 Applied Financial Accounting (5)
Emphasizes what analysts and managers need to know about the issues and procedures involved in the preparation of the financial statement, rather than on the actual preparation of the statements. Prepares students for professional certification as management accountants or financial analysts. Prerequisite: minimum grade of 1.7 in B BUS 350.
B BUS 466 Applied Managerial Accounting (5)
Examines the principles of management accounting and the tools and techniques used to prepare and disseminate management accounting reports. Prepares students for professional certification as management accountants or financial analysts. Prerequisite: minimum grade of 1.7 in B BUS 350.
B BUS 467 Advanced Taxation (5)
Examines issues of taxation for entities other than individuals, including corporation, subchapter S corporations, partnerships, estates, and trusts. Includes corporate distributions, liquidations, and reorganizations. Prerequisite: minimum grade of 1.7 in B BUS 450.
B BUS 470 Business Policy and Strategic Management (5)
Capstone course. Focuses on identification, analysis and resolution of managerial problems; creation and implementation of management policies in business organizations; and revision of policies over time. Prerequisite: minimum grade of 1.7 in B BUS 300; minimum grade of 1.7 in B BUS 307; B BSKL 300; minimum grade of 1.7 in B BUS 320; minimum grade of 1.7 in B BUS 340; minimum grade of 1.7 in B BUS 350; may not be repeated.
B BUS 471 Entrepreneurial Management (5)
Focuses on the processes of entrepreneurship within an organization, including how to create products and services which add value to consumers, how to start and nurture a new business venture, and how to develop and sustain innovation within existing organizations.
B BUS 472 Managing Employees (5)
Focuses on how companies are succeeding through innovative human-resource practices and on the steps that managers can take to overcome barriers to change in order to meet the challenges of today and the future. Prerequisite: minimum grade of 1.7 in B BUS 300; B BSKL 300; may not be repeated.
B BUS 473 Leadership and Decision Making (5)
The manager is seen as a business leader and decision-maker. Covers various individual and group-level decision-making models. Prerequisite: minimum grade of 1.7 in B BUS 300; B BSKL 300; may not be repeated.
B BUS 475 Managing Innovation (5)
Examines topics such as the nature of innovation, technology strategy, organizational and technical capabilities, and new product development processes. Course requirements typically include readings, case analyses, classroom discussion, and research project(s). Open to Business or CSS students having senior status. Prerequisite: may not be repeated.
B BUS 476 New Technology and Future Markets (5)
Examines the business dynamics of technological revolutions. The primary objective is to help managers critically analyze the potential impacts of upcoming "leading edge" technologies on their industry sector. Students engage in forecasting a high technology sector. Prerequisite: minimum grade of 1.7 in B BUS 300; B BSKL 300; minimum grade of 1.7 in B BUS 320; minimum grade of 1.7 in B BUS 350; may not be repeated.
B BUS 477 Human Resource Management (5)
Provides an introduction to the strategic role of the Human Resource function within modern organizations. Examines HR management practices associated with individual and organizational effectiveness, employee satisfaction and motivation; develops an understanding of how general managers can apply these concepts in dealing with their employees. Prerequisite: minimum grade of 1.7 in B BUS 300; B BSKL 300.
B BUS 479 Special Topics in Management (5, max. 20)
Topics of current interest to faculty and students. Offered when allowed by faculty availability and sufficient student interest. Prerequisite: minimum grade of 1.7 in B BUS 300; B BSKL 300.
B BUS 480 Global Environment of Business (5)
Focuses on the major changes and issues facing businesses and managers operating in an increasingly global environment. Emphasizes topics such as trade policy, accelerating advances in technology, the changing nature of the work force, and societal expectations of business. Problems and issues from the perspective of directing the entire business enterprise. Prerequisite: minimum grade of 1.7 in B BUS 300; minimum grade of 1.7 in B BUS 307; B BSKL 300; minimum grade of 1.7 in B BUS 320; minimum grade of 1.7 in B BUS 340; minimum grade of 1.7 in B BUS 350; may not be repeated.
B BUS 489 Digital Business Lab (5)
MIS concentration capstone. Provides a broad understanding of the impact of information technology on the corporation. Uses various learning tools such as case studies, portfolios, site visits, visiting speakers, and term papers. Prerequisite: minimum grade of 1.7 in B BUS 330; B BSKL 300; minimum grade of 1.7 in CSS 341; minimum grade of 1.7 in CSS 360; may not be repeated.
B BUS 490 Special Topics in Business (5, max. 20)
Topics of current interest to faculty and students. Offered when allowed by faculty availability and sufficient student interest. Prerequisite: minimum grade of 1.7 in B BUS 300; B BSKL 300; minimum grade of 1.7 in B BUS 310.
B BUS 491 Business Consulting (5)
Applies principles and methods of consulting to organizations. Teams work as consultants for local businesses, applying management theory and concepts to develop strategic and tactical solutions to client-driven problems involving multiple functions.
Instructor Course Description: Andrew Ballard
B BUS 497 Guided Internship (1-10, max. 10)
A significant research project planned and carried out by the student under the direction of one or more faculty.
B BUS 498 Directed Readings (3-5, max. 15)
A significant research project planned and carried out by the student under the direction of two or more faculty.
B BUS 499 Undergraduate Research (1-5, max. 15)
Individual advanced research on topics related to business issues and conducted under the direction of one or more instructors.
B BUS 500 Quantitative Business Methods (2)
Reviews fundamental concepts of differential calculus, descriptive statistics and probability theory, emphasizing applications most useful in modeling business problems. Topics include differentiation and optimization, descriptive statistics, measures of association, probability concepts, decision analysis and discrete and continuous probability distributions. Concepts are illustrated through case problems in business. Credit/no-credit only. Offered: S.
B BUS 501 Leadership, Team Process and Decision Making: A Workshop (4)
Examines factors associated with leader and team effectiveness using high- and low-element exercises and lecture/discussion. Introduces management analysis and decision-making using the case study method. Three-day off-campus retreat followed by two Saturdays on campus. Credit/no-credit only. Offered: A.
B BUS 502 Statistics for Business (4)
Reviews descriptive statistics, exploratory data, and probability distributions. Studies the theory and methods of statistical inference, emphasizing those applications most useful in modeling business problems. Topics include sampling theory, estimation, hypothesis testing, linear regression, analysis of variance, and several advanced applications of the general linear model. Offered: A.
B BUS 503 Financial Reporting and Analysis (4)
Read, interpret, and analyze company financial reports. Understand the procedural aspects of the preparation of financial statements. Acquire a working knowledge of generally accepted accounting principles and financial reporting standards. Understand the ambiguities that arise in preparing financial statements and the role of good business judgment in resolving these ambiguities.
B BUS 505 Financial Management (4)
Provides an introduction to the models used in the investment and financing decisions of a firm. Topics include: valuation of stocks and bonds; measurement of risk and return; project evaluation and analysis; financial leverage and optimal capital structure. And optimal dividend policy. Prerequisite: B BUS 503; B BUS 504. Offered: Sp.
B BUS 506 Marketing Management (4)
Facilitates the development of a customer orientation and explores the use of the marketing mix of product, price, place and promotion to create, communicate and deliver value to targeted customer segments. Explains how marketing strategy is developed, implemented, and controlled in high-technology marketplaces. Prerequisite: B BUS 504. Offered: Sp.
B BUS 507 Global Business (4)
Synthesizes and extends perspective on global business environment. Demonstrates how choices related to organization and strategy (such as outsourcing and diversification) require an understanding of trade theory and policy, differences in national cultures, and international institutions. Prerequisite: B BUS 504; B BUS 505; B BUS 506. Offered: Sp.
B BUS 508 Business Law and Ethics (4)
Provides an understanding of the impact of legal considerations on managerial decision making. Topics include anti-trust law, intellectual property law, consumer protection and investor protection. Prerequisite: B BUS 525. Offered: W.
B BUS 509 Operations Management (4)
Examines the operations function in service and manufacturing organizations form a managerial perspective. Key topics include strategic and design decisions relating to operations and processes, quality management, lean systems, inventory control and supply chain management. Uses blend of theory, cases, analytical techniques, and business vignettes. Prerequisite: B BUS 505; B BUS 506 Offered: A.
B BUS 510 Managing Organizational Effectiveness (4)
Explores intangible assets and "meso" issues that underpin organizational effectiveness. Topics include organizational phenomena (cultures, structures, routines, capabilities, life cycles), intellectual capital, and knowledge management (creating, maintaining, and diffusing knowledge). Projects require application of best practices to personally relevant situations. Offered: Sp.
B BUS 512 Strategic Management (4)
Focuses on major top management decisions, emphasizing how competitive advantage is created and maintained through planning and strategy. Using readings and cases, demonstrates importance in diverse industries of external environments (customers, competitors, science and technology, laws), organizational phenomena (structure, processes, decision making), and an international perspective. Offered: A.
B BUS 514 Business Communications for Leaders (4)
Focuses on making written and spoken communications effective and authentic, using case studies of several communication challenges that occur in organizations. Teaches how successful communication is both intentional and strategic; and how to formulate communication goals, understand your audience, and use the correct approach in each situation. Offered: S.
B BUS 521 Enterprise IT Management (4)
Focuses on critical issues for aligning information technology resources with the enterprise. Demonstrates the role of company mission and objectives on decisions regarding project approval and implementation. Topics include: project due diligence; technology process management; technology agility; enterprise system implementation, legal and ethical aspects, and contemporary issues. Offered: S.
B BUS 522 Organizational Behavior (4)
Improves student's effectiveness as managers and leaders. Introduces frameworks for understanding organizational processes. Includes a one-day, overnight retreat to help second-year students to reflect on their experiences, and examine progress toward their development goals to enhance success during the second year. Prerequisite: B BUS 501. Offered: A.
B BUS 524 Creativity and Innovation Management (4)
Provides senior management perspective and analytical frameworks for managing creativity and innovation to achieve strategic goals and objectives. Topics include the language of innovation, use of lateral thinking and group collaboration techniques to create breakthrough new ideas, and building innovation eco-systems through integration of strategy, process, organization, and technologies.
B BUS 525 Technology and Innovation Management (4)
Provides a general manager's perspective on the management of innovation. Focuses on conceptual frameworks and analytical tools for managing innovation throughout the firm. Topics include the nature of innovation, how organizational and technical capabilities affect innovation, product/process development systems, and technology implementation. Offered: W.
B BUS 526 Entrepreneurship Practicum (4)
Focuses on providing immersive real-life experiences that require application of fundamental business principles. Students in the "new venture" track make a trial presentation to practitioners at the quarter's end. Students in the "live case" track meet pre-established and agreed-upon goals. Prerequisite: B BUS 521. Offered: W.
B BUS 527 Entrepreneurial Marketing (4)
Explores how marketing and entrepreneurship affect and are affected by one another. Examines role of marketing in entrepreneurial ventures, and the role of entrepreneurship in marketing efforts for all firms.
B BUS 528 New Product Marketing (4)
Examines strategies and state-of-the art analytical methods that support profitable new product introductions.
B BUS 531 Leadership and Managerial Effectiveness (4)
Focuses on leadership and managerial effectiveness. Builds upon students' knowledge of factors which influence leadership behavior and the critical personal and interpersonal associated with leadership. At a one-day, overnight retreat, students engage in an organizational simulation and receive feedback from faculty and mentors. Prerequisite: B BUS 501. Offered: A.
B BUS 532 Marketing Research (6)
Focuses on the major methodologies of marketing research. Deals with the entire research process, from problem definition, research design, questionnaire construction, and sample selection to data collection and analysis. Introduces various standard and state-of-the-are data analyses techniques and software packages. Prerequisite: B BUS 506. Offered: A.
B BUS 533 Advanced Leadership Models (4)
Provides an advanced overview of leadership theory and practice and helps students understand and develop their own leadership potential. Relies on a variety of approaches including readings, cases, simulations, guest speakers, activities, discussion, assessments, lectures, and reflection.
B BUS 534 Human Resource Management (4)
Provides an introduction to the strategic role of the human resource function within modern organizations; examines human resource management practices associated with individual and organizational effectiveness, employee satisfaction, and motivation; and develops an understanding of how general managers can apply these concepts in managing people within their organizations.
B BUS 539 Market Intelligence (4)
Focuses on understanding design, data analysis techniques, and interpretation of market segmentation studies, customer satisfaction studies, user experience studies, product positioning research, and recommender system. Students have hands-on experience designing research projects and deriving marketing insights from various data analysis exercise and projects. Prerequisite: B BUS 502.
B BUS 541 Advanced Corporate Finance (4)
Reviews basic financial concepts and introduces more advanced financial tools. Uses case analysis to confront the complexities of real-world financial situations. Students work to identify relevant issues necessary to address the financial problems raised in cases. Prerequisite: B BUS 505. Offered: S.
B BUS 542 Customer Satisfaction Models (5)
Examines the role of customer satisfaction in a market economy; how information on customer satisfaction can be used to understand the economy, to help investment decisions, and to improve business management. Theoretical objectives include broadening the pre-purchase and post-purchase decision-making focus into the consumption and post-consumption areas. Offered: S.
B BUS 543 Investments (4)
Examines various types of investment securities and derivatives, the mechanics of security markets, the relationship between risk and return, and the distinction between fundamental and technical analysis. Prerequisite: B BUS 505. Offered: S.
B BUS 544 Negotiations (4)
Examines the theory and processes of negotiation. Includes a broad spectrum of negotiation problems.
B BUS 546 Seminar on Global Economic Issues (4)
Analyzes economic structures and trends in national across the globe and examines their implications for business decision-making. Examines how these economies are influenced by political, legal, regulatory, and technological issues in a global context. Offered: S.
B BUS 549 Management Consulting (4)
A project-based applied learning practicum focused on introducing students to the field of management consulting. Designed to serve an integrative role, bringing together the functional disciplines and components of the MBA curriculum in a summative project-based consulting experience.
B BUS 550 Global Commercialization of Sustainable Technologies (4)
Students work on faculty-supervised interdisciplinary teams (with students from business, sciences/engineering, and public policy) to develop business plans for commercializing environmentally friendly technologies around the world. The projects involve collaborating with EPA's Environmental Technology Commercialization Center, with Battelle Labs, and with Puget Sound businesses. Offered: jointly with ENVIR 550.
B BUS 556 Entrepreneurial Finance (4)
Examines financial challenges common to new ventures, and discusses each participate in the venture arena. Explores alternative sources of private equity for new ventures.
B BUS 558 Corporate Financial Reporting (4)
Using critical thinking skills, students develop professional judgment in evaluating corporate general purpose financial reporting. Through case studies, readings, and exercises, students build knowledge and skills for creating and using financial reports, particularly around long-term business arrangements. Students learn to document and clearly communicate their analysis.
B BUS 590 Special Topics for MBA Study (4, max. 32)
Topics of interest Business faculty and students. Offered when allowed by faculty availability and sufficient student interest.
B BUS 591 Global Business Study Tour ([1-10]-, max. 10)
Study abroad tour that cultivates a rich understanding of business theory and a genuine global perspective. Develops an appreciation of national difference in culture and economic, legal, and political systems that affect business strategy, operations, and performance.
B BUS 600 Independent Study or Research (1-4)
Independent study or research on business topics conducted under the direction of one or more instructors. Offered: AWSpS.
B BUS 601 MBA Internship (4)
Provides a circumscribed practical experience at an organization under the supervision of a faculty member. Credit/no-credit only. Offered: AWSpS.