Debra A Glassman
I BUS 340
Factors and conditions affecting business operations and behavior in developed countries, international integration, business relations among nation states and integrated supranational systems, direct investment and multinational industrial activities, analysis of sources and causes of international change. Prerequisite: I BUS 300; may not be repeated. Offered: Sp.
This course focuses on business in Europe, with an emphasis on the countries of the European Union (EU). We first examine differences in national cultural values as they affect national business systems. We next review the origins and institutions of the EU, including the Single European Act and the Maastricht Treaty. Then we look at common EU policies in the areas of agriculture, external trade, competition policy, and exchange rates. In addition, we examine current issues and specific companies in a number of industry groups, such as automobiles, commercial aircraft, telecommunications, pharmaceuticals, and retailing.
Student learning goals
General method of instruction
Lecture and discussion.
Class assignments and grading
Two research essays, two oral presentations.
Midterm and final exams, essays, oral presentations, attendance and participation.