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Instructor Class Description

Time Schedule:

Aseem D. Datar
CSS 474
Bothell Campus

Product Development Lab

Includes a technology project and product development within the dynamic of time-pressured competition. Focuses on systematically improving products to beat competition and win the customer. Topics include benchmarking, competitive intelligence, and managing small group product development. Offered: jointly with B BUS 444.

Class description

Companies that achieve excellence in creating new products are the ones that succeed in the long-run. That said, building a product or a service that stands out is no easy task. This course focuses on core challenges of managing a product development cycle in unpredictable and highly competitive markets.

In this course, you will experience first-hand the end-to-end process of product development and building a business around it. Get ready to learn concepts related to market analysis, ideation, product and service design, monetization options & go-to-market strategies. You will leave this course with hands-on experience and tools to help you compete in today’s world.

Student learning goals

General method of instruction

Recommended preparation

Class assignments and grading

The information above is intended to be helpful in choosing courses. Because the instructor may further develop his/her plans for this course, its characteristics are subject to change without notice. In most cases, the official course syllabus will be distributed on the first day of class.
Last Update by Aseem D. Datar
Date: 09/17/2012