Wanda V Gregory
Examines current topics and issues associated with computing and software systems.
Multimedia media worlds: the convergence of popular culture and technology in transmedia properties
A transmedia property represents the integration of narrative and entertainment experiences across a range of different media platforms. "We now live at a moment where every story, image, brand, relationship plays itself out across the maximum number of media platforms, shaped top down by decisions made in corporate boardrooms and bottom up by decisions made in teenager's bedrooms." (Henry Jenkins, 2006). How do we construct and project ourselves from the elements of polar media and culture? What is the impact of these new types of "worlds?" This course will look at transmedia properties with a particular focus on the creation of these types of narrative "worlds" across a variety of media platforms. We will look at their history, case studies of properties taken from popular culture (e.g., novels, movies, games, television), and issues surround their creation.
Class format will be a combination of lecture, hands on projects, case studies and guest lecturers, individual/group projects in the development of an IP property.
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