B BUS 480
Focuses on the major changes and issues facing businesses and managers operating in an increasingly global environment. Emphasizes topics such as trade policy, accelerating advances in technology, the changing nature of the work force, and societal expectations of business. Problems and issues from the perspective of directing the entire business enterprise. Prerequisite: minimum grade of 1.7 in B BUS 300; B BSKL 300; minimum grade of 1.7 in B BUS 320; minimum grade of 1.7 in B BUS 340; minimum grade of 1.7 in B BUS 350; may not be repeated.
The globalization of business is no longer a luxury. It is a necessity. Businesses today need to look to the global marketplace for new sources of supply, labor, demand and capital in order to remain competitive.
This Capstone Course will provide UWB business students with the opportunity to apply what they have learned from their other business administration studies to the many challenges of conducting business in a complex, dynamic and increasingly interdependent global environment.
Students will learn about global business theory, global business practices, key global institutions, trends and issues, research on a global scale, the role and the impact of foreign exchange rates. Students will also learn about practical skills in cross-cultural management and about effective global communication skills.
Student learning goals
Develop a set of research tools and resources necessary for identifying and analyzing the key opportunities and challenges for businesses and other organizations in an increasingly globalized environment.
Understand the key economic, political, legal, social and cultural institutions, forces and issues that are shaping the global business environment.
Understand the negative side effects of globalization such as HIV/AIDS, political conflict, exploitation of labor, environmental degradation, urban migration and poverty.
Understand how local businesses, multi-national corporations (MNCs) and other organizations are responding to the opportunities, challenges and impacts of globalization through global strategic planning and execution.
Learn about practical skills in cross-cultural management and about effective global communication skills.
Stimulate curiosity about other cultures, economies and societies in an increasingly globalized world and the many challenges they face.
General method of instruction
Utilizes lectures, research, case studies, outside readings and extensive practical application. Each student will also complete a global market research study as a final project.
A solid foundation in economics, management, marketing and finance is required. Furthermore, students will need to develop an ongoing awareness of global political, economic, legal and labor trends and issues through reading news sources and conducting research.
Class assignments and grading
Particular emphasis will be placed on simulating a business environment in terms of class discussions, assignments, projects and conduct of the class participants.
Special projects and self-study of key topics such as the WTO, the U.N., America's role in the world, terrorism, the ascension of China and India and extraterritorial U.S. laws will be a key part of the course.
Furthermore, students will use sound theory and its application towards the development of a final research project.
Students on average read two textbook chapters and 10-12 articles per week, as well as occasionally listen to video and audio files. Students will also need to remain abreast of current global news stories.
Students will be evaluated on the basis of their class participation (18%), written assignments (24%), homework and in-class assessments (14%), brief examinations (16%) and a final class project(28%). This is subject to change.