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Summer Quarter Report Appendix 7

Recruitment Script
Student Focus Group Research Final Report


The group discussion will be made up of about 10 to 12 people like yourself and will last about two hours. As a way of thanking you for your time, you will receive $35 at the end of the discussion. Snacks and drinks will be served. At no time will we attempt to sell you anything and your name will never be associated with the opinions you share at the group discussion.

Wednesday, January 22, 1997
Consumer Opinion Services, Inc. at 1201 North 34th Street 206-632-7859
Group 1 5:30 p.m. Seniors from the School of Business Administration
Group 2 7:30 p.m. Seniors from the College of Arts and Sciences
Wednesday, January 23, 1997
Gillmore Research Group, 2324 Eastlake Avenue East, Suite 300 206-726-5555
Group 3 5:30 p.m. Sophomores
Group 4 7:30 p.m. Seniors from the College of Engineering

We would like to send you a letter confirming the date and time of your attendance.

Name: _______________________________________________________
Address: _______________________________________________________
City, Zip: _______________________________________________________
Phone: _______________________________________________________
Recruited By: _______________________________________________________
Recruited On: _______________________________________________________
Letter Sent: _______________________________________________________
Conf. Call: _______________________________________________________

We want to stress how important your participation is to us. We have talked with many people just to find the right ones to hold the discussion with. If for any reason you cannot attend, please call us right away at 685-6311. This way we can attempt to find a replacement for you. Also, please do not send anyone else in your place. Directions and public transportation information will be included with your confirmation letter. Thank you for agreeing to participate. We look forward to meeting you.

Introduction:

Hello I'm _________________ with the University of Washington. We're conducting a brief survey. I want to assure you that we are not selling anything. May I please speak with __________________?

Do not recruit anyone else in the household.

Screening Questions:

  1. Let me begin by asking if any member of your immediate family works for or is affiliated with a market research firm or the University of Washington?
    Yes Thank and terminate.
    No Note: Do not disqualify work-study students.

  2. Indicate class standing:
    Freshman
    Sophomore
    Junior
    Senior

  3. Have you declared a major?
    Yes Indicate major below.
    No Skip to Q6.
    _______________________________________

  4. Have you ever changed majors?
    Yes
    No Skip to Q6.

  5. Indicate how many times major has changed.
    _______________________________________

  6. What is your residency status? Are you paying in-state or out-of-state tuition?
    In-state
    Out-of-state

  7. Which of the following statements best describes your course load during the last academic year?
    I always (autumn, winter, and spring) take a full course load (15 credits or more per quarter)
    Most, but not all quarters I take a full course load (15 credits or more per quarter)
    I rarely or never take a full course load (15 credits or more per quarter)

  8. Have you ever attended summer quarter at the University of Washington?
    Yes If yes, how many times? _________________________
    No

  9. Did you transfer to the University of Washington or did you enter as a Freshman?
    Transfer Student
    Non-Transfer Student

  10. Do you currently receive any financial assistance such as scholarships, grants, loans or other aid?
    Yes
    No

  11. Are you currently employed?
    Yes
    No Skip to Q11.

  12. How many hours per week do you work on average during the school year?
    Read List.
    A. Under 10 hours
    B. 10 to 20 hours
    C. 21 to 30 hours
    D. Over 30 hours

  13. Which group contains your age?
    A. 17 to 20
    B. 21 to 24
    C. 25 to 30
    D. 30 +

  14. Indicate gender:
    Female
    Male Need a mix of genders. See target list.

  15. Have you participated in a focus group or an informal discussion for the purpose of research on any topic in the past six months?
    Yes Thank and terminate.
    No

  16. We are inviting a select group of people to join us in an informal discussion to discuss curriculum issues for the University of Washington. Your participation will assist the UW in better understanding your opinions and observations and those of people like yourself. Would you be interested in attending?
    Yes Record information on first page.
    No Thank and terminate.

Summer Quarter Report Appendix 7