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New Technologies Change the Pursuit of Journalism


Rick Ells, Information Specialist, Computing & Communications

The arrival of the Internet and, more recently, the World Wide Web has not changed the basic role of the journalist in our society. According to John Bowes, associate professor of communications, the functions of inquiry, observation, research, editing, and writing remain much the same as before.

Photo: Prof. 
Bowes in his 
office.

``Despite advances in technology, distribution is an inherent problem in print media,'' reflects associate professor of communications John Bowes. ``That's where computer-based media or an electronic publication shine; delivery is just an instant away.''
How the journalist pursues these functions, however, has changed. Email and Web pages provide new channels for distributing the products of journalism. Many newspapers in America now have Web pages that offer supplemental information. The Internet also provides improved access to information, particularly to original data.

Bowes teaches his students to explore and exploit these changes in Communications 301: Navigating Information Networks for Mass Media. The course combines the methods of precision journalism (what Bowes calls ``a marriage of the research techniques of social science and the expository skills of journalism'') with the skills of using the current, easily accessible wealth of data provided via the Internet and the Web.

The Allure of Raw Data

The precision journalism movement began in the 1960s at the Detroit News when newspaper reporters skilled in data analysis tried to obtain and analyze government data themselves. ``Rather than accepting press releases, reporters wanted to explore the raw data to make comparisons that the bureaucrats had not thought of or might not want journalists to make,'' says Bowes.

During the seventies and eighties it was difficult to get the data in a usable form. Although laws such as the Freedom of Information Act required that the information be available, agencies often only supplied raw data on computer tapes. Reporters needed considerable computer skills to decode and interpret data provided this way.

The growth of the Internet in the late eighties and the appearance of the Web in the early nineties changed that. Many agencies and organizations now make huge amounts of information available online to anyone.

``We teach students how to capture this electronically available data,'' says Bowes, ``and how to parse it and load it into a spreadsheet.'' Using the spreadsheet, students do cross-tabulations, summarize across categories, and calculate measures of central tendency (mean, median, mode). They may do some simple tests of statistical inference, which is especially important in reviewing political poll data. They also may reformat the data for output to statistical programs (such as SPSS or SAS) for more complex analysis.

``Once the analysis is done, students write a news story about it,'' Bowes explains, ``perhaps using graphics or tables to make it attractive and interesting without creating distortion.''

Hands-On Learning

Bowes teaches his class in the UWired Collaboratory, where each of the 28 students can work at a fast PC equipped with the Netscape Web browser and Excel spreadsheet software. A basic course objective is to make using these tools routine as quickly as possible.

``A good part of 301 is hands-on,'' says Bowes. ``You can't just talk about it. You have to do it. If you look at our site on the Web
( http://weber.u.washington.edu/~scmuweb/classes/316/syllabus.html), you'll see about ten assignments that sequentially build a body of skills.''

Discussion, during and between classes, often takes place by email. Each student has a computer account for email, and messages are sent to all the students via a class list. Bowes has found that as students using email become less reluctant to communicate with their classmates and the professor, they become less reluctant to communicate with experts on campus and outside the university as well.

``Everyone knows that email tends to collapse a status hierarchy,'' says Bowes. ``Students are gaining the power to launch an email query into the heart of the federal bureaucracy. Yes, the White House will send a machine- generated reply, but some lesser functionary may give them a personal reply and point them to a source of data.''

Education Without Walls

Bowes believes that educational material on the Web, if done well, can be refashioned for distance education. He anticipates seeing more of these types of classes in the next ten years as universities no longer can afford to provide more buildings and classrooms.

``The promise of this technology is that, at reasonable cost, you can put into people's hands what they must otherwise come to an educational center to have,'' explains Bowes. ``I'm not saying you can put the UW on the Web, but you can certainly find libraries, archives, and raw data there.''

By exploring the use of new technologies in the classroom and by focusing on empowering students for lifelong learning, Bowes is designing his courses so that he can teach not only today's students, but those beyond the classroom walls tomorrow.

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University of Washington Computing & Communications
Windows on Computing, No. 19, Winter 1997
newsltr@cac.washington.edu