Provides an overview of the major decisions entrepreneurs face when creating a business. Covers the startup lifecycle from idea generation and opportunity recognition to entry strategy, growth, and exit. Prerequisite: B POL 509; B A 501. Offered: W.
ENTREPRENEURIAL DECISION MAKING The course provides an overview of the major decisions entrepreneurs face when creating a business. In a short ten-week survey, we will attempt to cover the startup lifecycle from idea generation and opportunity recognition to entry strategy, growth and exit. Classes will be a combination of case study, hands-on problem-solving, guest speakers, discussion and lecture. A student team will discuss and work through a decision facing an entrepreneur each week. Highly participation dependant.
Student learning goals
1. To provide students an opportunity to learn enough about making decisions when you have nothing-like complete information. 2. Help students decide if this is something they’d like to pursue further and help you initiate the process of building a network. 3. Outline alternative entry strategies: buying a company, franchising or starting from scratch. 4. To give students an opportunity to think more deeply about entrepreneurial decision making, by interviewing a local entrepreneur and outlining a key decision they’ve made or are in the process of making.
General method of instruction
No prereqs. Open to students across campus.
Class assignments and grading