UW News

November 6, 2003

UW Medicine Style Guide now online with logos

An online Style Guide is now available to assist with using the new UW Medicine brand and logos.

UW Medicine was introduced in 2002 to bring together UW Medical Center, Harborview Medical Center, UW Physicians Neighborhood Clinics and the School of Medicine under one brand for identifying itself to the public.

The Style Guide gives detailed instructions on how to use (and not to use) the UW Medicine brand, whether it is placed on letterhead, on business cards, in publications, or in advertising.

The Style Guide is available in downloadable PDF form and can be found at https://know1.mcis.washington.edu/uwmedicine_image_mgmt/. This is a UW Net ID protected site.

Also available on the site are downloadable logos and identity graphics for UW Medicine, UW Medical Center, Harborview Medical Center, School of Medicine and the Neighborhood Clinics.

For more information about the Style Guide, contact Health Sciences and Medical Affairs News and Community Relations, 543-3620.