Assistant Vice President, Brand Marketing Strategy
Brand Marketing Strategy
I lead a team that is responsible for developing and implementing marketing strategy at the University of Washington. We manage major market research and brand projects, develop strategy for university-wide initiatives, oversee social media properties and engagement, and consult with units on their marketing challenges.
Where are you from?
When did you start at the UW?
I joined University Marketing & Communications in March of 2010, but prior to that I spent two years as the director of external affairs for Husky Football. I also am a UW graduate with a double major in communications and political science.