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Posted by Elise Daniel on June 22, 2009 at 10:15 am 

This article on Mashable.com cites the following five companies as examples of how to run a successful Facebook fan page:

  1. Pringles
  2. Coca-Cola
  3. Starbucks
  4. Adidas
  5. Red Bull

The author concludes: “The key takeaways are that you have to know your audience, you have to provide quality, regular content, you need to encourage discussion and engagement, and you must not take yourself too seriously.”

Posted by Elise Daniel
June 22, 2009 at 10:15 am
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Posted in Best Practices, Facebook
 

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