Carlson Leadership & Public Service Center
Economic Development Marketing Fellow at El Centro de la Raza
As an organization grounded in the Latino community, it is El Centro de la Raza’s mission to build unity across all racial and economic sectors, to organize, empower and defend its most vulnerable and marginalized populations, and to bring justice, dignity, equality and freedom to all the peoples of the world. El Centro de la Raza (The Center for People of All Races) was founded in 1972, when a group of diverse community members led a peaceful and innovative three-month occupation of a local abandoned school building. Today, as a voice and hub of the Latino community, El Centro de la Raza provides a wide array of advocacy and human service programs, with many programs benefiting low-income children and their families. In 2012, El Centro de la Raza provided 44 programs and services to 18,633 individuals and 9,387 families.
The Economic Development Marketing Fellow will focus on promoting El Centro de la Raza’s Economic Development Programs that support the organization’s human services programs. Revenue raised from these economic development programs – including Spanish language classes, Tamale/Cooking classes, Light Rail/transit-oriented parking lot promotion, and the Jose Marti Child Development Center – provide necessary funds to support El Centro de la Raza’s child and youth programs, human and emergency services, education and skill building programs, and community building and development endeavors.
The student in this position will write and distribute press releases and public service announcements to inform the public about our events. The fellow will also assist in developing and updating online community calendars, media lists, announcement lists, social media lists and other Excel lists necessary to maintain broad and effective external communication. A key component of the job will be to help develop relationships with local organizations and businesses and collaborate with volunteers to post announcements, fliers, and posters in strategic locations. Finally the fellow will research and implement alternative and low-cost marketing methods to incorporate into the organization’s marketing plan.
The ideal candidate should possess:
- Excellent writing and verbal communication skills
- Strong attention to detail
- Ability to work collaboratively
- Strong interpersonal, organizational, and team-building skills
- Flexibility and openness to new ideas
- Ability to work well with diverse co-workers
- Willingness to ask questions and learn
- Effective multi-tasking and prioritization abilities
- Proficiency or willingness to learn Microsoft suite
- A working knowledge of Spanish is beneficial but not required